Stronghold CMO

Field notes from fractional CMO work

Diagnostic frameworks, teardowns, and the occasional rant about why most small-business marketing stays stuck. Written for founders and operators who want to think clearly about growth.

ai_evaluation 8 min read

Before you approve budget for an AI SDR, run these four checks

A consultant pitching an AI Sales Development Representative tool will show case studies and savings projections. Most founders cannot tell from those whether the tool will work for their business. Here is the diagnostic that runs before the deck.