You drove to the house, scoped the job, wrote the estimate. Now the homeowner is Googling both shops before they decide. Your Google profile is the tiebreaker. See exactly how you stack up -- free.
The homeowner has two bids. Same scope, close on price. They Google both shops. The one with 150 reviews, recent photos, and a bookable slot gets the callback. Is that you?
A steady stream of recent reviews signals reliability. 40 reviews from 2019 signals a shop that stopped caring. Your Mirror shows your review velocity vs. the shops bidding against you.
Speed-to-follow-up after an estimate is a proven close-rate lever. If they call back and hit voicemail, the other bid wins. Your Mirror flags the missed-call gap.
The first impression was the truck in the driveway. The second is your Google profile. Incomplete categories, no service list, outdated photos -- that costs you quotes you already earned the right to win.
Data shows most homeowners pick the mid-bid with the strongest perceived reliability, not the cheapest. Your Google presence is the proof of reliability they check before deciding.
Your free Trade Mirror pulls live Google data -- your rating, review count, profile completeness, and how you rank against the shops bidding on the same jobs. Three minutes. No cost.